HomeSolutionsPrivate Label
Private label · Contract manufacturing

Private label tea & bubble tea —
your brand, on our line.

Private label and contract manufacturing for bubble tea, boba and beverages — custom formulations developed to your brief, packed under your label, and produced under one FSSC 22000 roof in India. From a first retail SKU to national OEM volumes.

What we do

Private label, end to end

A single manufacturing partner for brands, hotel groups, café chains and distributors who want their own beverage line without building a factory.

Custom formulations

Our R&D team develops to your brief — flavour, sweetness, dosage and texture tuned to your market and price point.

Your label, our line

Private-label packaging and fulfilment, from pouch to case — ready for retail shelves, your outlets or your distributors.

OEM & bulk supply

Contract-manufacture at volume with FSSC 22000 traceability from raw material to dispatch, billed GST-compliant against your GSTIN.

Match an existing product

Bring a reference drink or spec and we'll formulate to match or improve it, made for the Indian palate and supply chain.

Made in India, in rupees

No import lead times or landed-cost surprises — manufactured in Hyderabad and shipped pan-India, priced in INR.

Export-ready

APEDA-registered with export documentation support for brands taking an Indian beverage line overseas. See export →

Categories we manufacture

What we can make under your brand

The full beverage toolkit — pick a category or build a range across several.

Tea, specifically

Private label tea

Bubble tea is where most people find us. Tea is where the company started, and it is a private-label line in its own right.

We have been sourcing and blending tea since 2011, and we manufacture across the range a tea brand actually needs: CTC and orthodox tea, green tea, flavoured and specialty blends, chai and masala blends, tea decoctions and concentrates for foodservice, tea lattes and milk mixes, and instant tea premixes for vending and quick service.

The pack format is a separate decision from the blend, and it is usually the one that decides your cost per serve. We pack to tea-bag lines, retail pouches, bulk sacks and sachet or stick-pack formats — so the same blend can go to a supermarket shelf, a hotel amenity tray and a vending hopper without being reformulated for each.

If you already sell tea and are adding a boba line, or you sell boba and are adding tea, the useful part is that both come off one site, on one order, with one set of documents. See the tea & coffee range for what we make under our own label today — any of it can be made under yours.

The part nobody puts on a website

Who owns what

The questions a brand should ask before a first production run, answered plainly rather than left to the contract.

Formulation

The recipe stays ours

Proprietary formulations and processes remain ours unless they are transferred through a separate written agreement. If owning the formulation outright matters to you, say so at the brief stage — it is a commercial conversation, not a surprise at the end of one.

Brand

The label is yours

Your brand, your artwork, your trade dress. We co-develop the pack and label with you and print to your approved artwork; nothing carrying your name leaves the line without your sign-off.

Compliance

The declarations are shared

We supply the specification, ingredient and allergen declarations, nutritional data and shelf life that your label is written from. You are the food business operator named on your own pack, so the final label and its market compliance are yours to approve.

Volume

Minimums are per product

MOQ depends on the category, the pack format and whether the formulation is an existing one or developed for you. We confirm it in the quotation after sample sign-off, and we will tell you which format lowers it.

Exclusivity

Ask, and it is quoted

A formulation developed to your brief can be held for you on agreed terms and volumes. That is a commercial arrangement rather than a default, and it is priced as one — but it is available, and worth raising early.

Samples

Approve before you commit

Nothing goes to production on a description. R&D formulates, we send samples for your own kitchen or panel to assess, and we iterate until you sign off on the one you will actually sell.

How it works

From brief to branded product

1

Share your brief

Tell us the drink, target market, price point and any reference product or spec.

2

Formulate & sample

Our R&D develops the formulation and sends samples for your kitchen to approve.

3

Label & pack

Finalise packaging, pack sizes and your label; we confirm MOQ, pricing and timelines.

4

Manufacture & ship

We produce under FSSC 22000, bill GST-compliant, and dispatch to you or your distributors.

Who it's for

Brands we manufacture for

FMCG and D2C beverage brands, hotel and restaurant groups, café franchises, cloud-kitchen chains and regional distributors building their own label.

FSSC 22000 FSSAI HALAL APEDA FDA Registered Tea Board India Coffee Board India
Own-label, overseas

Selling it outside India

A large part of what we manufacture under someone else's brand is sold in another country. The manufacturing is the same; what changes is the paperwork and the label.

Export orders are quoted in USD on EXW, FOB India or CIF terms under Incoterms® 2020, and every consignment travels with its documentation. We supply the technical dossier your label and your importer's due diligence are built from — specifications, ingredient and allergen declarations, nutritional data, shelf life and certificates of analysis. The label itself has to meet the rules of the market it is sold in, and as the brand on the pack that approval is yours; we co-develop the artwork with you and provide the data behind every declaration on it.

Two markets have their own page, because what they ask for differs: supplying the United States and supplying the United Kingdom. Everywhere else starts at export & international.

Private label FAQ

Questions brands ask us

What's the difference between private label and contract manufacturing?

Private label means we pack an established formulation under your brand and label. Contract manufacturing (OEM) means we develop and produce a product to your custom brief. We do both — often together — under one FSSC 22000 facility.

Can you develop a custom formulation to my brief?

Yes. Share the drink, target market, price point and any reference product, and our R&D team formulates flavour, sweetness, dosage and texture to match — tuned for the Indian palate and supply chain — then sends samples to approve.

What is the minimum order quantity for private label?

MOQ depends on the category, packaging and whether it's an existing or custom formulation. Share your product and we'll confirm the MOQ, pricing and timelines for your specific case.

Which products can you make under my brand?

Bubble tea premixes, popping boba, tapioca pearls, nata de coco, syrups, cheese foam and toppings, tea bases, coffee, milkshake, lassi, lemonade and iced-tea mixes, and Indian classic beverages — a single SKU or a full range.

Are you certified and export-ready?

Yes — manufacturing runs under FSSC 22000 with FSSAI, HALAL, FDA registration and Tea/Coffee Board credentials, and we're APEDA-registered with export documentation support for overseas brands.

Do you private label tea as well as bubble tea?

Yes. We manufacture CTC and orthodox tea, green tea, flavoured and specialty blends, chai and masala blends, tea decoctions and concentrates, tea lattes and milk mixes, and instant tea premixes — packed to tea-bag lines, retail pouches, bulk sacks or sachet and stick-pack formats under your brand.

Who owns the formulation you develop for me?

Proprietary formulations and processes remain ours unless they are transferred through a separate written agreement. If owning the recipe outright matters to your business, raise it at the brief stage and it becomes part of the commercial terms rather than a question at the end.

Can I have exclusivity on a formulation?

A formulation developed to your brief can be held for you on agreed terms and volumes. It is a commercial arrangement rather than a default, and it is priced as one — but it is available, and it is worth raising early rather than after launch.

Who is responsible for the label and its compliance?

You are the food business operator named on your own pack, so the final label and its compliance in the market you sell into are yours to approve. We co-develop the artwork with you and supply the data behind every declaration on it — specification, ingredient and allergen declarations, nutritional data and shelf life.

Can you manufacture under my brand for export?

Yes, and a large part of our private-label work is sold outside India. Export orders are quoted in USD on EXW, FOB India or CIF terms under Incoterms 2020, with the documentation travelling with the consignment. The United States and the United Kingdom each have their own page setting out what an importer needs in place.

What pack formats can you produce?

Tea-bag lines, retail consumer pouches, bulk sacks, case packs, and sachet or stick packs. The format is a separate decision from the blend and it is usually what decides your cost per serve, so it is worth settling early — the same formulation can go to a retail shelf, a hotel tray and a vending hopper without being reformulated for each.

How do I get started?

Use the form below or call our team with your product idea. We'll scope the formulation, arrange samples and send pricing.

Discuss your product.

Tell us the product you want made, your target volumes and your market, and our team will scope the formulation, arrange samples and send pricing.